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Throw Back Thursday With Toucan Sam

La Crosse, WI, United States / KICKS 106.3
Throw Back Thursday With Toucan Sam

Froot Loops here is the scoop!

Froot Loops is a brand of sweetened, fruit-flavored breakfast cereal produced by Kellogg’s[1] and sold in many countries. The cereal pieces are ring-shaped (hence “loops”) and come in a variety of bright colors and a blend of fruit flavors . However, there is no actual fruit in Froot Loops and they are all the same flavor. Kellogg’s introduced Froot Loops in 1963.Originally, there were only red, orange, and yellow loops, but green, purple, and blue were added during the 1990s. Different methods of production are used in the UK where, due to the lack of natural colourings for yellow, red and blue Froot Loops are purple, green and orange, and the loops are also larger in size.[3] Although the marketing side of Kellogg’s sold the idea that each individual loop color was a different flavor, Kellogg’s has acknowledged that all share the same fruit-blend flavor.

Toucan Sam has been the mascot of Froot Loops since its first appearance. Toucan Sam is a blue anthropomorphic toucan; the colors of his bill correspond to the three original froot loop colors. While most toucans have a good sense of smell, he is portrayed as having an uncanny ability to smell Froot Loops from great distances and locates a concealed bowl of the cereal while intoning “Follow my nose! It always knows!” or “Follow my nose! For the fruity taste that shows!”

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